On April 14, heizhima released its 2020 annual performance express, which showed that during the period, the company’s total operating revenue was about 3.841 billion yuan, a year-on-year decrease of 14.18%; the net profit attributable to the shareholders of the listed company was 9.1108 million yuan, a year-on-year decrease of 73.08%; and the basic earnings per share was 0.012 yuan, a year-on-year decrease of 73.33%.
For the performance change, black sesame said in the announcement that the company’s operating income during the reporting period decreased compared with the previous year, mainly due to the serious impact of COVID-19’s production and operation in 1-4 months. As a result of reduced operating income, gross profit and net profit also decreased. The increase in the financial cost of the reporting period was mainly due to the slow down of the funds affected by the epidemic, and to the relevant banks in response to the epidemic situation. In the reporting period, the loss of assets disposal increased, mainly due to the loss of the company’s rights and interests in the disposal of advertising resources. Under the combined influence of the above factors, the company’s operating profit, total profit, net profit attributable to shareholders of listed companies and basic earnings per share in 2020 will drop by more than 30%.
In the view of Zhu danpeng, an analyst of China’s food industry, black sesame belongs to the subdivision category. As the leader of the subdivision category, the double ceiling effect of black sesame is more and more obvious. In addition, black sesame also had a cross-border lithium battery business, and its business energy was scattered, which was further and further away from the previous goal of 10 billion.
In June 2017, according to the announcement of southern black sesame, southern black sesame, Tianchen new energy and Zhiyun Co., Ltd. established Tianchen Southern Power System Co., Ltd. according to the three parties’ planning for Tianchen southern power project, the first phase will build and form an annual output of 3gwh power battery system and 2gwh cell production scale. At that time, the cross-border industry was regarded as a black sesame in order to achieve the goal of “reaching 10 billion yuan by 2020”.
However, in 2020, the net profit of black sesame has declined for three consecutive years, and there is still a big gap between black sesame and its 10 billion revenue target. According to the 2018 annual report, black sesame achieved a revenue of 3.964 billion yuan, a year-on-year increase of 43%, and its net profit decreased by 46% to 59.91 million yuan. In 2019, the revenue of black sesame increased by 12.9% year on year to 4.476 billion yuan, and the attributable net profit decreased by 43.51% year on year to 33.85 million yuan.
In the face of years of declining performance, black sesame has begun to transform in recent years: on the basis of adhering to the black sesame strategy and focusing on the black sesame industry, constantly enrich its product line, adhere to the black sesame beverage, and continue to develop and transform to the big health industry, focusing on the strategic research and development of Wufa food and plant-based meal substitute food.
It is reported that at present, black sesame milk, middle-aged and elderly high calcium black sesame milk, which is a “black sesame +” beverage made by black sesame, are sold well in county and town gift markets in Anhui and Jiangsu regions, and sub brands such as suyixi black sesame pill and suyixi black sesame are launched. In addition, heizhima has also cooperated with professional companies to develop new products such as heizhima pills, heizhima plant selenium tablets, and edible rice, enriching the “heizhima +” product portfolio system.
On the same day, heizhima released the performance forecast for the first quarter of 2021, which shows that the net profit attributable to shareholders of Listed Companies in the first quarter of 2021 is expected to be 10-15 million yuan, turning losses into profits year on year. The announcement shows that the net profit attributable to shareholders of Listed Companies in the first quarter of 2021 has increased considerably compared with the same period last year, mainly due to the fact that the reporting period has basically overcome the impact of COVID-19, and the production and operation of black sesame has returned to normal. In the first quarter of last year, due to the serious impact of the epidemic on the company’s operation, the company’s performance was poor.
Beijing Business News (reporter Qian Yu, Bai Yang)
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